How NOX & SAPI Turned Complex Surface Treatment Systems into an Interactive Experience

NOX & SAPI design integrated sandblasting and painting systems for industrial use. These are enclosed environments with complex airflow, pressurization, and operator workflows. Telling that story with slides and brochures was never enough. They needed a way to let people see and feel how it all works, without stepping into the actual facility.

Summary

Industrial systems like sandblasting and painting facilities are rarely seen from the inside. NOX & SAPI build these environments to exacting standards, with layers of engineering behind every component. But that story was getting lost. On-site visits were rare. Presentations felt abstract. And the real value, the operational precision, the flow, the safety, remained invisible. NOX & SAPI needed more than documentation. They needed a medium that could replicate the experience. Working with ADIM, they created an interactive simulation that puts the viewer inside the system. Each zone, each subsystem, each action is visualized in motion. Clients don’t just hear about the workflow, they explore it themselves.

Challenge

Try explaining a high-pressure filter chamber or a magnetic separator using only diagrams. Try walking a client through air circulation systems with static visuals. That was the daily struggle for the NOX & SAPI team. Their surface treatment facilities were built for performance and precision. But the complexity made them hard to present. Operators moved through sealed rooms. Air shifted based on automated rules. Materials were recovered, filtered, redirected. None of it could be shown clearly in a meeting room. The problem wasn’t the product. It was the format. NOX & SAPI needed a way to make their process visible without compromising detail or control.

Solution

Instead of explaining systems, NOX & SAPI decided to let people experience them. ADIM built a fully interactive simulation that mirrors the real facility. Users can explore every part of the workflow, from abrasive recovery and airflow to painting booths and safety systems. Each subsystem is brought to life with real-time animations, labeled visuals, and explorable components. The result is a tool that works across the board. At trade shows, it captures attention. In client meetings, it provides clarity. In sales pitches, it builds confidence. More than a presentation, it’s a guided experience that turns complexity into clarity.

Results

01

From Facility to Experience

Let Clients Explore Instead of Explaining

Stakeholders get a first-hand view of how everything works, no travel required.

02

Built for Trade Shows

Capture Attention with Movement and Story

The simulation helps booths stand out, keeping visitors engaged without a presenter.

03

Turn Complexity into Clarity

Make the Invisible Visible

Real-time visuals show how each system works and why it matters.

04

Support Every Sales Conversation

Confidence Without Guesswork

Clients understand not just what the system does but why they should invest.

05

Modular and Scalable

Add Products Over Time

The structure supports future expansion without rework.

06

Bilingual by Default

Serve Local and Global Buyers

Turkish and English interface options make it usable across markets.

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